2006: Schmidt on Privacy, Proprietary Algorithms
The sensitivity of search string data is suddenly on everyone's mind due to news of the AOL data leak on a research site this week.
Search Engine Watch editor Danny Sullivan is set to interview Google CEO Eric Schmidt in the premier event of San Jose Search Engine Strategies show in San Jose.
2006: Pimp That Site!
Most sites could benefit from a little nip and tuck, and when that can increase
their search engine visibility from nil to above-the-fold in the SERPs, the impact
on a site can be dramatic.
2006: SE Algos: Can You Please Them All?
Search engine specialists use to spend inordinate amounts of time creating pages
that ranked well at just one search engine due to algorithmic weighting of known
and very specific ranking factors.
2006: Optimizing Your Feed
This is a continuation of an earlier offering about blog and RSS feed optimization.
Because the information is dense, we thought it best to present it with another
spray of bullets. Managing editor Mike McDonald is one heck of a note-taker.
2006: Google, Yahoo & MSN Research Labs
The Research Laboratories session at SES San Jose 2006 brought representatives
from the top 3 engines to talk about how projects emerge from their labs to become
actual search tools.
2006: Search Engines, Friend Or Foe
The best thing about search engines is how they make it easy to find relevant
content out of millions of web sites; that may be the worst thing about them too.
2006: SERP Sharp-Shooting
Earlier we reported that presence was an essential part of the online shopping
process. It's not so much about the clicks as it is about branding. Our man about
San Jose, Doug Caverly, continues this theme, reporting from the Search Behavior
track at the Search Engine Strategies Conference. Further eye-tracking studies
shows that position is everything.
2006: Blog/Feed SEO: Watch Out For Bullets
The information flooding out of the Blog and Feed Search SEO session at SES San
Jose was so rapid and powerful it knocked all of Mike McDonald's hair off. Because
the information is so plentiful, we'll cut the right to the bald and shiny of
2006: A Case Of Duplicate Content
Site publishers worry about being penalized for having duplicate content; the
panel at SES 2006 in San Jose took on that topic in a session today. Anne
Kennedy, a managing partner at Beyond Ink, moderated this session as attendees
sought more information....
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Blogging Report: The State Of Blogs
The blogosphere is doubling in size every six months and is now 60 times larger than it was three years ago, according to the latest quarterly installment of David Sifry's "State of the Blogosphere" report.
On average, a new weblog is created every second of every day - more than 75,000
new blogs created every day. Technorati also tracks about 1.2 million new blog
posts per day, or about 50,000 per hour.
A better indicator of the growth of the blogosphere than simply the number of new blogs created each day is the rate of postings to those blogs. Daily Posting Volume tracked by Technorati is now over 1.2 Million posts per day, which is about 50,000 posts per hour. Some 19.4 million bloggers (55 percent) continue to post three months after their blogs were created (in the previous quarter, 13.7 million blogs were active, 50.5 percent). Moreover, about 3.9 million bloggers update their blogs at least weekly.
Spam pings can account for as much as 60 percent of total daily pings, according to Technorati, and about 9 percent of new blogs are spam blogs or machine generated (not included in the above numbers).
Australia: approx 450,000
Austria: approx 20,000
Canada: approx 700,000
China: 6 million and growing
France: approx 3.5 million
India: approx 100,000
United States: approx 30-50 million
United Kingdom: 2.5 million,
Spain: approx 1.5 million,
South Korea: approx 20 million
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But do people read blogs??
Pew Internet and American Life Project released an intriguing new report: Bloggers: A Portrait of the Internet's New Storytellers
39% of net users (about 57 million American adults) read blogs -- a significant increase since the fall of 2005. And 8% of net users (about 12 million American adults) keep a blog.
A recent Gallup poll has shown that an increasing number of people who use the internet are more frequently turning to blogs than other sites for their information. They say that about 20% of the people are using blogs on a normal basis.
But what do Blogger's write about?
These were the most common primary blog topics cited by pew:
"My life and experiences:" 37%
Politics and government: 11%
General news and current events: 5%
Religion, spirituality or faith: 2%
Spam/scrap missing I guess??
Pew surveyed 7,012 US adults by phone, including 4,753 internet users, 8% of whom are bloggers.
Why do people abandon Blogging??
25 percent of all new blogs are what the researchers call "one-day wonders."
The abandonment rate appears to be effecting well-established blogs: Acording to a Perseus study, over 132,000 blogs are abandoned after a year of constant updating. The average duration of the remaining 1.63 million abandoned blogs was 126 days (almost four months)
Common reasons for abandonment include simple boredom, lack of feedback and readers, Struck up with other activities and cannot spend time on blog.
Praneeth is the author of the "Digital Media News Portal" with special focus on India.