Expert advice for starting or growing your business plus valuable ideas on management techniques and business strategies. Your Personal Business Advisor.
November 11, 2010
How To Make Your Message More Effective
By Jim Connolly
Today's post can help you improve the effectiveness of your marketing so that you achieve more of the bankable results, which your hard work deserves. I want to start by telling you about one of the best kept secrets of the world's most effective copywriters and marketing experts: Frequency!

With marketing, there are 2 main types of frequency:

1. The frequency with which you do something. For example, how frequently someone should publish blog posts to get the best results.

2. The frequency of your marketing message. For example, being on the same wavelength as your prospective clients.

It's the second type of frequency I am going to share with you in this post. Copywriting and frequency

Continue Reading



Today's Top Videos:
Chris Garrett And The Business Of Blogging
Professional blogger Chris Garrett, spoke with Abby Johnson of WebProNews about creating a successful blog and the elements that go into the process.
Coming Up at PubCon Las Vegas 2010
WebmasterWorld's semi-annual PubCon event will begin tomorrow in fabulous Las Vegas. WebProNews will, of course, be there providing coverage of the event.
Bringing Passion Back to Blogging
What makes a blog great? This is the question that everyone wants answered. Fortunately, Scott Stratten, the President of Un-Marketing, tells WebProNews the answer.
Recent Articles:
What To Expect From Your SEO Expert
It's funny that we use terms like "expert" to describe an SEO. When looking for someone to help us get us top search engine rankings, we often look to see who the experts are. Last time I checked, we don't look for "expert lawyers" or "expert doctors" or "expert plumbers". No, we look for professionals.

However, we do often look for experts at certain subsets. Such as lawyers that are divorce experts, doctors that are cancer experts, plumbers that are... um, clog experts, and so on. So why do we look for SEO experts? Can anyone truly be an expert in all things related to SEO?
Read More...

Nearly Half Of All Businesses Are...
Social media is the hottest marketing trend in today's marketplace. Companies everywhere are falling over themselves to figure this medium out and how to profit from it. I think the reason for this is the economy...
Read More...
How Do You Use Your Twitter Lists?
People often ask me how I can stay on top of what's being said by the thousands of people I follow on Twitter. The simple answer is, "I can't." Nor would I want to; a lot of what's being said by the people I follow on Twitter...
Read More...
Changing Your Blog To Increase Your...
As more and more people join Twitter, Facebook and other social networks, bloggers are increasingly trying to get their content shared and it in-front of more people. And why wouldn't they? A post is perceived as higher...
Read More...
Other iEntry Business Resources:
- WebProNews.com
- Jayde.com
- MarketingNewz.com
- SalesNewz.com
- CareerNewz.com
- InvestNewz.com
- eCommNewz.com
- WebsiteNotes.com
- AdvertisingDay.com
iEntry
 
-- InsideOffice is an iEntry, Inc. publication --
iEntry, Inc. 2549 Richmond Rd. Lexington KY, 40509
2010 iEntry, Inc. All Rights Reserved Privacy Policy Legal