Expert advice for starting or growing your business plus valuable ideas on management techniques and business strategies. Your Personal Business Advisor.
August 11, 2011
The Magic Button: Finding The Real Secret Formula For Social Media
By: Rohit Bhargava
Let me tell you a secret I don't often share: I have a magic social media button. This button has only one special power: when I press it, I can immediately give you a million fans, followers or friends. You can choose whether you want this instant audience on Twitter or Facebook or some other site. They would have no cost to you, and you would have all of them overnight. The only catch is that they are from completely random regions and demographics - and I can offer you no guarantee if they know anything about your business at all.

Would you ask me to push that button? More importantly, if I did offer you a million new fans overnight - what would you do with them? Everytime I ask this question, I'm greeted with a similar silence. See, the problem with the math here is that I'm giving you a truckload of UNQUALIFIED followers to your page. For all you know, I might be offering a million steak lovers as new followers for your vegetarian restaurant. Good luck using Facebook to convince them to give up their steaks and go for tofu instead.

Continue Reading


Today's Top Videos:
Twitter's New Ad Product and What It Means
Twitter recently rolled out its latest step toward making money called Promoted Tweets to Followers. The new ad venture allows brands to place special announcements, offers...
Pinger Brings Free Texting to Europe through Gaming
Mobile application Pinger recently announced that it would be extending its free texting and talking service to Europe. As Joe Sipher, the Chief Product/Marketing Officer and...
The Impact of Netflix's Price Hike on Company and Users
When Netflix raised its prices last month, users reacted in a big way. Through social sites like Facebook and Twitter and even on Netflix's company blog, users responded to the announcement...
Recent Articles:
How to Use Keywords to Get More Website Traffic
Most entrepreneurs have heard of keywords. Some business owners even have a keyword list put together. But time after time clients ask me: "What am I supposed to do with all these keywords?" I'm going to get to that, but first let me give you the upshot of how and why keywords help your search engine rankings… Search engines have something called spiders that crawl the Web. These spiders go through your site code, looking for keywords that tell them what your site is all about. Then they report back to the search engine database.
Read More...

Could You Sell A Pumpkin In August?
There is a moment when everyone does the same thing. Right around the 4th of July, most people will buy fireworks. And April 15th is one of the universally dreaded days of the....
Read More...
The Truth about Building Your Own Small...
Entrepreneurs …Have you built your own Website, or been thinking about building one yourself? If so, you're not alone. Thanks to the advent of easy-to-use, do-it-yourself platforms like Druple....
Read More...
Brands Are Finally Welcomed Into An...
The first time that brands were ever allowed on Facebook, the only way they could advertise was by offering a specific promotion. No brand awareness campaigns or focus...
Read More...
Other iEntry Business Resources:
- WebProNews.com
- Jayde.com
- MarketingNewz.com
- SalesNewz.com
- CareerNewz.com
- InvestNewz.com
- eCommNewz.com
- WebsiteNotes.com
- AdvertisingDay.com
iEntry
 
--This email is a service of InsideOffice--

iEntry, Inc. 2549 Richmond Rd. Lexington KY, 40509
2011 iEntry, Inc. All Rights Reserved Privacy Policy Legal