When was the last time you researched your competitors?
It has never been easier for you to research the marketing you are competing against, than it is today. In minutes, you can tell if someone is serious competition to your business or simply a dabbler.
You can read their website and tell instantly if it was professionally written or written in-house. You can see the range of services they offer and the promises and guarantees they make in their marketing. In some cases, you can see what they charge too.
You can check their social media footprint and see if they are using it to broadcast or connect. You can tell a huge amount about the culture of a business by looking at what they think is appropriate to share on social networks.
If you want to take your business up several levels and start earning the rewards that go with it, this post is for you!
I want to start by sharing the following 2 questions with you. They may seem very similar, but they are worlds apart. They also demonstrate a key difference in the thinking behind average businesses and those businesses that achieve extraordinary results.
Here they are:
I want this business idea to succeed, what should I do?
I want to succeed with a business idea, what should I do?