|May 3, 2012|
|Why Offline Stores And Small Businesses Need To Build Better Websites|
|By Michael Gray|
| I recently wrote a story How Brick and Mortar Stores Can Use eCommerce to Drive Sales about tips that eCommerce stores can use to drive traffic to their brick and mortar locations. However, what really needs to happen is offline stores and small businesses need to grow up and stop hiding in the corner from online commerce bogeyman. They need to give up their antiquated who moved my cheese mentality. It's a fact that consumers' preference for eCommerce stores will continue to grow, smart phone and tablet shopping will continue to rise, and merchants who don't recognize this trend will fail. The first will be the small local stores followed by strip mall tenants but, at the end of the day, no one including big box retailers like Best Buy is immune. No one is too big to fail.
So what do small local businesses going to do to need to compete:
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|Making Sense of the Cloud for Small Business|
| No matter if you refer to the way you work as using the cloud or just getting more done virtually, or offsite, Internet based and hosted applications have become the backbone of how small business runs today.
I pretty much run my entire business using cloud based web apps.
The following web based tools make up the backbone of my daily business operations.
Dropbox – My file storage, quasi server and backup tool
|What Do I Write About?||Face the Facts, Facebook is Good for Your Internet...||Top 6 Tools to Automate Your Facebook Page Updates|
|In our information-dense world, I know how hard it is to keep coming up with consistent, compelling, original content. And sometimes you just get STUCK. The problem is, many folks think they need to have all the answers to write a great, original blog post but most of the time,...||There are countless ways to go about putting together a successful Internet marketing strategy for your small business. For those overseeing the marketing plans, take a moment to look at your game plan to see if it involves Facebook. If it does not, you need to rethink your plans.As many marketing pros can tell other marketing pros or ...||Regularly updating your business Facebook page is one of those tasks that can be time consuming but is necessary. After all, we don't want your fans getting board and disappearing. While updating your Facebook page on Facebook itself is recommended, many businesses will still prefer to use a social media management tool for the sake [...]|
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