|June 14, 2012|
|Create An Online Presence When You Really Don't Have Time|
|By John Jantsch|
| As marketing your business online continues to evolve it's become essential to look at how you view your online presence in a global, integrated and strategic manner.
From this view, I believe you can gain the greatest coverage with the least amount of chasing your tail. I believe there's a bit of a hierarchy to what must be done first and by adhering to this loose order you'll always know what comes next.
Do you add Pinterest to the mix? Well, the answer depends greatly on what else you've accomplished, as there may be higher priorities for you right now.
By following the plan of action below you can also maximize your precious time and resources by focusing on the highest payoff activities online rather than chasing the idea of the week.
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|Top 7 Social Media Sites That Will Boost Your Website Traffic|
| These days it seems a new social media website is popping up daily. This can be overwhelming to the average small business owners as they try to work out which network they should focus their time and efforts on.
While it's good to have a presence across as many social media sites as possible, maintaining this presence can be time-consuming. The best bang-for-your-buck is going to be from sites that will give you the best returns and ultimately the best result you can have is traffic to your site.
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|Today marks the middle of National Small Business Week in America and I find it an appropriate time to reflect on my twenty-five years as a small business owner. Small Business Is a Path I started my business in 1987 and I distinctly remember my friends remarking at the time that I should keep looking, [...]||We've written many times about the does and don't of creating a landing page that will convert. But a recent article from the team at Kiss Metrics caught my attention when it outlined 11 elements of a page that are often overlooked. It certainly made me look twice at the most popular pages on our own site to see if we are [...]||I recently wrote a story How Brick and Mortar Stores Can Use eCommerce to Drive Sales about tips that eCommerce stores can use to drive traffic to their brick and mortar locations. However, what really needs to happen is offline stores and small businesses need to grow up and stop hiding in the corner from [...]|
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