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Newsletter Archive: 2012
Online Billing Made Easy? What a Fresh Idea!
With FreshBooks, your business is accessible everywhere, on your desktop, your smartphone, and your tablet. Hellooo cloud!

Date: 2012-12-18

Upgrade your lame agency website into your social media brand HQ
At the end of the day, none of us own anything we do on Facebook, Twitter, Pinterest, Google+. What we do own is our own properties. No matter how many hours I spend at the Java Shack or Peregrine Espresso, I am just a customer. Social media and its social networks may feel like a home to some of us, but they’re really just private public spaces, similar to coffee shops, the Politics & Prose reading area, or the conference or ballroom at the Rosslyn Marriott.

Date: 2012-12-06

5 Alternatives to PowerPoint Presentations
I read about it, study it and do what I can to get better at the art. But here’s the deal, I’ll never be a super entertainer, but I care deeply about people getting practical information and that makes me useful and useful is good.

Date: 2012-11-15

All Office Web Apps Updated By Microsoft
The Web is quickly becoming the new platform of choice for many tech companies. Google and Microsoft have been the two largest proponents of the Web over the last few years with both companies investing heavily in cloud computing and big data. Now Microsoft has finally updated one of its first forays into the Web-based collaboration software.

Date: 2012-10-25

Hatching An International Office: 6 Tips For Startups Going Global
International expansion can provide a startup with tremendous growth opportunities. It allows your company to grow faster by casting a wider net, and helps diversify your revenue stream. While global expansion can be an exciting time, it's a significant undertaking and requires some careful planning and making some hard decisions.

Date: 2012-10-04

Why every department needs to care about SEO
SEO used to be something that happened on the sidelines of a business, usually by some tech specialist in a separate office. It often seemed like it had very little to do with the rest of the organisation.

Date: 2012-09-13

Create A Video for Your Business The Easy Way Use PowerPoint!
Creating video is a good way to earn additional search rankings for your keywords. But many small business owners are on a budget, and creating a video seems like an expensive (or scary!) proposition.

Date: 2012-08-20

Tweet Your Way to Business Leads - Free Webinar
You, too, can turn Twitter into a lead-generating machine for your business! Join Paul Slack, author of Social Rules!, as he hosts a FREE 60-minute webinar to show you how. He'll explain how Twitter marketing is replacing email marketing, and demonstrate proven techniques for finding customers who are ready to buy your products and services right now, when they need it most!

Date: 2012-08-13

Powerpoint is sometimes a marketer's best friend
If you’ve ever been to a marketing conference – or any major conference or convention for that matter – you already know that not all Powerpoint presentations are made equally. Some are very bland, boring, and by the book. Others come alive with imagery, humor, and a compelling storyline while serving as a springboard for the presenter.

Date: 2012-08-09

The Collaborative Organization Manifesto
Recently I had the opportunity to share my thoughts on collaboration in something I put together for It's a bit of a manifesto which I think fits nicely as a precursor to The Collaborative Organization. In this document I try to focus a bit more on the broader need and implications for collaboration inside the enterprise. A good portion of the content in this document is actually not in the book, yet it is still quite relevant. I talk about the many moving parts that are required for collaboration to successfuly take place and explore the broader impacts of collaboration outside of the workplace, something which I find to be very interesting.

Date: 2012-07-26

Productivity Tips on Presentations: Inform, Inspire and Motivate
One of the things that I am enjoying the most about the impact of the Social Web in our businesses is its innate ability to keep humanising the corporate world and be capable of getting away with it with little effort. The interesting thing though is that act of humanising our corporate interactions is happening all over the place, so it's kind of difficult to find an area that may not have been touched by it so far and for a good purpose: that one of improving the way we collaborate and share our knowledge across to get work done more effectively and efficiently, whether internally or externally.

Date: 2012-07-12

If You're Not Using Twitter As A Learning Tool You're Doing It Wrong
I had some interesting conversations with some friends of mine yesterday. Most of them were short and sweet.

Date: 2012-06-21

Making purchases for your business? Make them with NeweggBusiness!
To help you get started on, here's an exclusive promotion code good for 10% OFF your order of $100 or more*

Date: 2012-06-20

Create An Online Presence When You Really Don't Have Time
As marketing your business online continues to evolve it's become essential to look at how you view your online presence in a global, integrated and strategic manner.

Date: 2012-06-14

Top 7 Social Media Sites That Will Boost Your Website Traffic
These days it seems a new social media website is popping up daily. This can be overwhelming to the average small business owners as they try to work out which network they should focus their time and efforts on.

Date: 2012-05-31

Sales Tax Goes Mobile
Today marks the middle of National Small Business Week in America and I find it an appropriate time to reflect on my twenty-five years as a small business owner.

Date: 2012-05-24

Sales Tax Goes Mobile
Mobile commerce is improving the consumer experience and deepening the consumer/business relationship. The market is estimated to reach a staggering $31 billion by 2016.

Date: 2012-05-08

Why Offline Stores And Small Businesses Need To Build Better Websites
I recently wrote a story How Brick and Mortar Stores Can Use eCommerce to Drive Sales about tips that eCommerce stores can use to drive traffic to their brick and mortar locations.

Date: 2012-05-03

Making Sense of the Cloud for Small Business
No matter if you refer to the way you work as using the cloud or just getting more done virtually, or offsite, Internet based and hosted applications have become the backbone of how small business runs today.

Date: 2012-04-19

What Do I Write About?
In our information-dense world, I know how hard it is to keep coming up with consistent, compelling, original content. And sometimes you just get STUCK.

Date: 2012-04-12

Face the Facts, Facebook is Good for Your Internet Marketings
There are countless ways to go about putting together a successful Internet marketing strategy for your small business.

Date: 2012-03-29

Top 6 Tools to Automate Your Facebook Page Updates
Regularly updating your business Facebook page is one of those tasks that can be time consuming but is necessary. After all, we don't want your fans getting board and disappearing.

Date: 2012-03-22

Reliable Office Supplies Online Exclusive Deal
$20 off your office supply purchase of $100 or more ENTER COUPON CODE "EG" at Checkout. Shop Now!

Date: 2012-03-20

Hiring the Next Generation
In a thriving business there's growth. It doesn't always mean the kind of hyper growth that we read about in feature stories, but a business is like any organism, it's either growing in some fashion or it's dieing.

Date: 2012-03-08

7 Stages of the Content Hourglass
The need to produce content in marketing has grown so foundational that you can't really get through a day without hearing about it, reading about it and perhaps stressing out about it.

Date: 2012-02-23

How to Use a WordPress Blog as a Referral Generator
I've seen and heard this scenario countless times. Two perfectly suited strategic partners determine they should start doing some things together in an effort to create referral opportunities for each other.

Date: 2012-02-09

What Everybody Ought To Know About Their Competitors
When was the last time you researched your competitors? It has never been easier for you to research the marketing you are competing against, than it is today.

Date: 2012-02-02

ow To Find Great Ideas And Grow Your Business
If you want to take your business up several levels and start earning the rewards that go with it, this post is for you!

Date: 2012-01-19

5 Exercises in Perceptive Listening
Listening is a skill that all marketers must develop. Or, perhaps more accurately, redevelop. Most people are born with the ability to hear and, over time, interpret what's being said.

Date: 2012-01-12

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